In the words of Lord Baden Powell or Scar in The Lion King, business success over the next year will come down to ‘being prepared’.
We’ve had so much uncertainty that it’s been difficult to make informed business decisions, but now experts are predicting that businesses will be back on track and ready to commit to growth from September at the latest.
Make sure that you’re ready to hit the ground running like a champion athlete or greyhound.
Before you even think about what you need to do, it’s worth checking out whether there are any grants or business support schemes that you can apply for. The government is committed to helping businesses get back on track and thrive, but these opportunities won’t hang around for long.
If like us, you’re based in Peterborough or Cambridgeshire, check out the experts at Opportunity Peterborough and the Cambridgeshire & Peterborough Combined Authority Support Hub who’ll be able to point you in the right direction for support and funding.
Your business is likely to have changed over the past year along with your customers. With this in mind, you need to make sure that all of your print and design material reflects these changes. Is it fit for purpose, allowing your business to be confident and cohesive for future growth?
Has your business had to pivot but you haven’t quite had the chance to update all of your marketing material to reflect this?
Maybe your customers have gone online…Do you need to be thinking about digital brochures and designed emails to engage with them?
Does your branding still reflect who you are and your customers’ needs or is it worth looking at an evolution or rebrand?
What are your competitors doing? Are you managing to keep up or overtake them, or do you need to up your game?
With the cancellation of events, do you need to be thinking about lumpy mailers and merchandise to reinforce your relationship with existing customers and build new relationships and interest from potential ones?
Whatever your print and design needs, give us a call as we want to make sure that you’re ready to take on the new world and achieve your growth aspirations.